Besseresser

A campaign made by hand As part of the brand relaunch, the Hilcona Tradizionale range is getting a new look, new packaging and a new name: Hello Originals! And thats just the beginning. In order to convey this positioning in an eye-catching way and thus further expand the success of the flagship, everything has been improved - except for the incorrigibly perfect product itself. Regardless of whether it's "Let's Dance", "The Perfect Dinner," Beat the Star "or" James Bond 007 ", from June 1st there will be a TV campaign on SAT1, PRO 7, RTL and VOX.